Privacy Policy

ALTITUDE PAKISTAN(“we”, “us”, “our”) operates altitudepakistan.com and arranges land-based tours, treks, cultural journeys, and mountaineering support across Pakistan. When you browse our website, request a quote, or confirm a booking, we handle personal information responsibly and in line with applicable data-protection principles.

This policy applies to visitors, prospective guests, confirmed travellers, and partners who interact with our digital channels or booking desk. If you have questions, contact us at hello@altitudepakistan.com.

We collect only what we need to plan safe, well-matched journeys in Pakistan's mountains and cities.

• Identity & contact details: full name, email, phone, WhatsApp, nationality, and passport details when required for permits or lodge registration.
• Trip preferences: regions (Hunza, Skardu, Chitral, Swat, etc.), dates, group size, fitness level, dietary needs, and mobility notes you choose to share.
• Booking & payment records: deposit confirmations, invoice references, and transaction status (card details are processed by our payment partners—we do not store full card numbers).
• Communications: messages sent via our contact forms, live chat, email, or WhatsApp regarding itineraries and support.
• Technical data: IP address, browser type, device information, pages viewed, and referral source from standard server and analytics logs.
• Optional marketing preferences: newsletter sign-ups and campaign interaction if you opt in.

• Respond to inquiries and prepare tailored quotations for tours, treks, and expeditions.
• Confirm bookings, issue vouchers, and coordinate drivers, guides, porters, lodges, and permit applications.
• Send pre-departure briefings, safety updates, and on-tour support through your assigned coordinator.
• Process payments, refunds, and accounting in accordance with our Cancellation & Refund policy.
• Improve website content, understand which regions travellers research, and fix technical issues.
• Send marketing about new departures or seasonal offers only where you have agreed to receive them.
• Meet legal obligations, including tax, tourism, and security reporting where required by Pakistani authorities.

We process personal data because it is necessary to perform a contract (your booking), because we have a legitimate interest in operating a safe tourism business, because you have given consent (e.g. marketing emails), or because we must comply with law (e.g. permit records).

We use essential cookies so forms, sessions, and secure areas work reliably. With your consent, we may use analytics cookies to understand how visitors use our site. For full details, see our Cookie policy.

We share personal details only with trusted third parties who help deliver your trip or our services—for example, licensed transport operators, mountain guides, partner hotels, permit offices, payment gateways, and email or chat providers. These partners are required to use your data only for the purpose we specify.

Our servers and some service providers may be located outside Pakistan. When data is transferred internationally, we take reasonable steps to ensure it remains protected through contractual safeguards and reputable providers.

We retain booking correspondence, permit copies, and payment records for as long as needed for safety, accounting, tax, and dispute resolution—typically several years after your trip unless a longer period is required by law. Marketing records are kept until you unsubscribe or ask us to delete them.

We apply industry-standard technical and organisational measures, including encrypted connections (HTTPS), access controls, and staff training. No online system is completely secure; please use strong passwords and protect your devices when sharing passport or health information.

• Request access to the personal data we hold about you.
• Ask us to correct inaccurate or incomplete information.
• Request deletion of non-essential records where applicable law allows.
• Object to or restrict certain processing, including direct marketing.
• Withdraw consent for optional communications at any time using the unsubscribe link or by emailing us.
• Lodge a complaint with a relevant supervisory authority if you believe your rights have been infringed.

To exercise these rights, email hello@altitudepakistan.com with enough detail for us to verify your identity.

Our services are directed at adults planning travel. We do not knowingly collect personal data from children under 16 without parental consent. If you believe a child has submitted information to us, please contact us so we can remove it.

We may revise this policy as our services or legal requirements evolve. Material changes will be reflected by updating the “Last updated” date at the top of this page. Continued use of our website after changes constitutes acceptance of the updated policy.